It all started back in 2011, when a major market player in travel accessories, Samsonite, reached out with a simple but bold question: could we create a smart solution for selling suitcases and travel accessories at airports? At the time, Innovend didn’t even exist, but that didn’t stop us. Sander Sciarone and Frans Vermunt, driven by passion and a vision for innovation, rolled up their sleeves and got to work.

Within no time, a vending machine was placed at Brussels Airport—a milestone that marked the beginning of a journey into the world of smart vending. This project was not just about technology; it was about believing in possibilities and taking the first step toward revolutionizing how products could be sold in high-traffic spaces.

What started as a question grew into something much bigger, and today, it stands as a testament to the power of collaboration, vision, and the courage to step into uncharted territory.